PipelineSetup + monthly
Salons, spas, clinics, trades and local services that want more bookings.
C$1,050setup, then C$1,050 / month
Toronto growth firm
Your business is ready to grow.
Your commercial engine needs to catch up.
ether. is a growth firm based in Toronto that helps small and midsize businesses get found in Google and AI search, turn ad spend into enquiries, and add senior sales and marketing leadership without a full time hire. Every service has a listed price, starting with a free AI Search Check.
Toronto, OntarioPrices on every pageMonthly plans or fixed projects
Where to start
Pick the line that sounds like you
You have never checked how ChatGPT or Google's AI describes your business.Free AI Search CheckYou run ads but cannot tell which ones bring enquiries.Google Ads Audit, C$300Your site ranks, but AI tools name your competitors instead.AI Visibility Audit, from C$300You are launching a product and need a plan to get it into stores.Retail Launch Plan, C$3,500You need a senior marketing or sales lead, without a full time hire.Fractional CMO, from C$5,250 a monthYou know what to do and want a second opinion before you spend.Advisory, from C$850 a month
How the services fit together
Five steps, from a first look to a senior lead
Every service sits on one step. Most clients start with a check or an audit, then pick a project or a monthly plan.
02
Audit
One time diagnosis with a fix list.
- AEO Audit S (up to 25 pages) C$1,100
- Ads Audit (existing accounts) C$300
- GA4 Audit + Fix C$450
- GTM Diagnostic 2W C$2,100
03
Build
Fixed price projects.
- Ad Landing Page C$500
- Meta Creative Pack 6+3 C$650
- Page Optimization C$300
- ICP Playbook C$2,000
04
Run
Monthly managed services.
- Google Ads 3 Month Minimum C$700
- Content Programme 4u C$1,300
- GBP Monthly C$300
- LinkedIn 8/mo C$850
05
Lead
Senior time, by the hour or the day.
- Advisory 4h/mo C$850
- Fractional 1d/wk C$5,250
- AEO Coaching 2x60 C$650
Connectors
Every build is wired into the rest
Each service carries five layers, so inbound and outbound work from the same pages and the same data.
Search
Every page we write or build answers the buyer's question in its first lines, carries an FAQ and structured data, and names who you help, so it can rank in Google and be cited by AI tools.
Paid
Every page is ready to take ad traffic from Google, Meta, LinkedIn or Reddit: matched to the ad's promise, fast on phones, one clear next step.
Tracking
Every form, call and booking is measured as a real enquiry, with the ad, search or email that brought the visitor recorded.
Outbound
Every asset doubles as a sales tool: links your team can send in emails and LinkedIn messages, retargeting audiences, and leads routed straight to your CRM.
Local + social
One set of business facts across your site, Google Business Profile, directories and social profiles, so people and AI tools get the same answer everywhere.
Services
What we do, and what it costs
AI search
Get named and cited in ChatGPT, Gemini, Perplexity and Google AI answers.
Paid ads
Search and social campaigns with tracking verified before launch.
Local
Map results, Google Business Profile and listings.
Websites
Pages that answer the question, show the price and track the enquiry.
Social
Inbound content, outbound social selling and launch campaigns.
Growth strategy
Where to play, how to win, and the system to get there.
Leadership
Senior marketing and sales leadership, by the hour or the day.
How we work
The same rules on every account
Data before content
We read what people search, what they click and what they enquire about before we decide what to build.
Fix before build
Most sites gain more from improving pages Google already shows than from adding new ones.
Enquiries are the measure
Clicks and AI mentions matter because they lead to enquiries. Tracking gets fixed first.
Plain reporting
Short weekly or monthly updates: what changed, what we expect, and when we check.
Pipelines
Growth pipelines, packaged
A pipeline is a complete path from first touch to sale. These five are priced below their parts.
PipelineSetup + monthly
Businesses that want to be named when buyers ask ChatGPT, Gemini or Google AI.
C$2,250setup, then C$1,550 / month
PipelineSetup + monthly
B2B firms selling a defined product to a defined buyer.
C$4,950setup, then C$1,750 / month
PipelineSetup + monthly
Food, beverage and consumer product brands launching into stores.
C$5,050setup, then C$1,250 / month
PipelineSetup + monthly
Therapists, coaches, clinics and professional practices growing through search.
C$1,250setup, then C$1,400 / month
Questions
Common questions
What does ether. do?
ether. is a growth firm based in Toronto. We help small and midsize businesses get found in Google and AI search, run Google, Meta, LinkedIn and Reddit ads, build social selling and lead generation programmes, and provide fractional or advisory sales and marketing leadership.
How much does ether. cost?
Every price is listed. Audits start at C$300, Google Ads management is C$700 a month, AI visibility tracking is C$450 a month, and fractional leadership starts at C$5,250 a month. See the pricing page for everything.
Do you work with businesses outside Toronto?
Yes. We are based in Toronto and work with clients across Canada and the US, mostly online.
Do you require long contracts?
Most monthly services have a 3 month minimum. Advisory is month to month. Projects are fixed price.
Who do you work with?
Small and midsize businesses in insurance, financial services, legal, health and wellness, hospitality, consumer packaged goods, B2B technology, construction, publishing and professional services.
Contact
Start a conversation
Tell us what you are working on. We reply within one business day.
647 986 7331
etherpartners@gmail.com